Advertising Media Development

In affiliate marketing, advertising media are the first point of contact between potential customers and the offers of the merchant. This is why advertising media development by an experienced team of graphic designers is very important to us. From the concept to realisation to hosting, explido offers tailor-made solutions to meet all requirements.

Approach:

Our main objective in advertising media development is maximum conversion! This is why we present numerous innovative advertisement formats and styles to you in the conceptual design phase - always subject to the direct approval of our customers and under consideration of your CI. 

Regularly updating an existing advertising media portfolio also creates an incentive for publishers to actively promote a partner programme. This is why the certified explido affiliate team analyses your existing advertising media portfolio in detail and optimises it in order to boost sales.

Overview of our services:
  • Advertising media development concepts
  • Advertising media optimisation to boost sales
  • Graphical implementation of the specifications
  • Comprehensive range of dynamic advertising media tools
Tools:
  • MultiplexX
  • AdGenerator
  • AdContent
  • AdDeeplink
Customer:
Osram
Services:
Banner design & development

OSRAM is a manufacturer of illuminants headquartered in Munich. The company is considered the global market leader in the production of electronic illuminants. 

Our design team created animated banners on a GIF basis for various new OSRAM product lines. This required extensive know-how, since integrating numerous images and detailed information into the GIF advertising media subject to the OSRAM corporate design guidelines was highly complex. Nevertheless, we completed the project quickly and according to the customers wishes.

Customer:
Planet Sports
Services:
Idea development and graphical implementation

Planet Sports is Germanyís largest online shop for board sports accessories, sportswear, fashion and trendy street wear. The shop offers a selection of more than 80,000 articles and over 300 brands. 

explido was commissioned to create advertising banners for the online shop. Our challenge was to pack a lot of information into a limited amount of space - while taking the sporty nature of the shop into account. 

Our solution: taking banner elements from the website and placing them to create appealing graphics. 

Customer:
DePauli AG
Services:
Idea development and graphical implementation

DePauli AG operates various online shops that offer clothing for men and women as well as sportswear. The most popular shops are:

  • herrenausstatter.de
  • damenausstatter.de
  • sportsontop.de

explido was commissioned to develop a suitable design for the shop banners. Basing the design of the banners on the layout of the respective brand shops was particularly important to us. In doing so, explido optimises the recognition value for potential customers of the respective shops. 

For DePauli, we integrated product switches and button animations into the respective banners. This attracted attention on the one hand and allowed more products to be shown on each banner on the other hand.

Customers about explido

“Based on our positive experience with SEM, choosing explido WebMarketing for our affiliate marketing activities was an easy decision. Thanks to comprehensive industry know-how, the excellent conceptual design and the implementation and management of our partner programme, our partner programme has become one of the supporting pillars of our web marketing strategy.”

Felix Braukmann
Sevenply.de

more references