Website Optimization

We lead your website visitors to the destination. This may be a contact form, a catalogue order, an enquiry or a download. Motivation hurdles and conversion weaknesses are systematically eliminated so the user is guided through processes and forms as easily as possible. Expert know-how (explido is a certified Google Conversion Professional), tools and website testing are bundled in order to get the most out of your website.

Approach

At explido, website optimisation begins with an analysis of weaknesses. Our team of experts delves deep into the material and compares your website with those of your competitors. An evaluation of your web analysis system can reveal the first hurdles. Detailed analyses such as user surveys, mouse tracking, eye tracking and more show where other conversion killers are concealed. 

An optimisation concept that is also supplied in the form of screen designs can be put through the paces by means of website testing. You benefit from verifiable growth rates while improving the efficiency of your marketing budget (ROI)! 

Overview of our services:
  • Website data analysis
  • Expert analysis
  • Mouse tracking
  • Eyetracking
  • Attention analytics
  • A/B-testing
  • Multivariate testing 
  • Consulting
Tools

We work with all analytics systems commonly used in the market, as well as usability analysis partners. Our experts are Google-certified conversion professionals.

Customers who decide in favour of website optimisation also benefit from...

In addition to website optimisation, we offer various online measures as ideal complements for optimum user guidance on your website. These include our services in the area of search engine advertising (SEA), display advertising and affiliate marketing