A/B testing is a fundamental part of conversion and landing page optimisation. Simultaneously testing 2 or more versions of a page quickly shows which version offers the best performance.
Various elements such as headlines, images, buttons, layouts or designs are tested in A/B testing. The impact of these test elements on sales, the conversion rate or the exit rate can be established by an A/B test.

SplitTraxx features:
- A permanent URL split test for up to 10 landing pages / destination pages
- Automatic traffic allocation optimisation
- Detailed reporting - clicks, sales, CTR, SCR, shopping cart values
- Pixel tracking for several conversion objectives (buy, lead, download etc.)
SplitTraxx is the ideal supplement to any type of campaign. Flexible testing of various target pages helps boost the conversion rate of any campaign.
Learn more about landing page optimization and conversion optimization to boost your ROI!
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